The EABC Food and Beverages Working Group comprises of European businesses in Thailand that operate in the areas of food, alcoholic beverage and non-alcoholic beverages industries. The Working Group’s mission is to lead on policy advocacy and pursue partnerships with government and non-government stakeholders aimed at enhancements of the industries’ overall trade and investment opportunities, level playing field and ease of doing business. The Working Group’s focus has been placed on matters in relation to tariff and non-tariff technical barriers to trade, customs, excise and other law and regulatory issues.

Improvement in business climate and growth of trade and investment opportunities between the two parties is expected since the Thai-EU free trade agreement (FTA) talks are expected to resume soon. Currently, agri-food trade is accounted for 8%-9% of the total value of trade between European Union (EU) and Thailand (amounted $47.3 billion in 2018).


Information about Working Group Recent Works

EABC Meeting with Ministry of Finance organised by Fiscal Policy Office on Tax and Customs 


Information about Working Group Chair

A Spanish citizen, Alberto relocated to Thailand in January 2018 after being appointed Managing Director for Diageo Moët Hennessy (Thailand) Ltd, the respected leader in premium beverage alcohol business in Thailand.

Alberto has been with Diageo for 20 years. Prior to taking the assignment in Thailand, Alberto was the General Manager of Diageo Iberia covering Spain, Portugal and the Canaries. Previously Alberto held a number of roles in finance, strategy planning and commerical functions within Diageo based in his home country, Spain, and other international locations including USA, Latin American, Caribbean and United Kingdom.

Alberto has a degree in business administration and economics from Universidad Comercial de Deusto. In spare time, Alberto enjoys travelling, reading, music and sports. Alberto, so as to his entire team, believe that responsible and moderate drinking can be part of a balanced lifestyle and his favorite drink is ZACAPA, the premium rum originated in Guatemala. Alberto is married and the proud father of three children.